About Us

David Steel
Founder & CEO

David is the Founder and CEO of Culture For Good, a health and wellness company that markets and distributes products that cater to the unique needs of individuals. Launching in December 2018, this new venture is a culmination of work with some of the biggest CBD brands, medical doctors, veterinarians, dispensaries and naturopathic practitioners. The products will be available online in natural food markets and convenience stores in the United States and abroad. 

David brings over 30 years of leadership experience in business, technology and social impact ventures. He designed and managed the entire information network for the City of Escondido, for which he was the recipient of the prestigious Smithsonian Institute Award for the use of technology in city government.

Prior to founding Culture for Good, David successfully leveraged his expertise in LinkedIn to provide strategic marketing support to businesses. His company EveryoneLinked, worked with large organizations and entrepreneurs to best optimize their use of LinkedIn for branding, lead and revenue generation. David created one of the largest CBD Groups on LinkedIn.

David created the Bitcoins and Blockchain Group within The Greatness Foundation. The group brings visionaries and leaders to mastermind, share knowledge, exchange ideas in solving some of the biggest global challenges using Blockchain.

A strong believer in empowering businesses achieve the triple bottom line advantage – economic, environmental, and social sustainability, David founded the US Green Chamber of Commerce. As Founder and CEO, he led the organization in its commitment to teaching sustainable business practices for all companies.

Additionally, David is a founding board member of Conscious Humanity, a 501c3 committed to spreading peace and personal empowerment. He also sat on the Board for the San Diego Entrepreneurs Organization and Seaside Church. He currently presides as Director of The Greatness Foundation, Better Planet Paper Co-Op and the Soul Charter School in Encinitas, CA.

Dr. Daniel Nuzum
DO,NMD,OMD,PH.D.
Chief of Staff

Dr. Daniel Nuzum

Dr. Nuzum is a seasoned and dedicated medical professional with proven expertise and demonstrated success as a Doctor of Osteopathy, Doctor of Naturopathic Medicine, Doctor of Indigenous Medicine, and a Doctor of Natural Medicine, and a researcher and formulator for Dr. Nuzum’s Nutraceuticals.

He received his license to practice natural medicine at the age of 20, becoming the youngest licensed naturopath in U.S. history at that time. A pioneer in the industry and an expert in Naturopathic medicine with immense field-work experience, substantial research contributions, and significant private practice experience in which he has treated more than 15,000 patients throughout his dynamic and comprehensive career, Dr. Nuzum exceeds what it means to be an industry leading practitioner. His path has taken him outside of the country for work on many occasions. In Mexico, he worked in numerous cities and towns with different tribes. He has also served as a professor, sharing his knowledge by traveling throughout North America, South America and the Caribbean.

Dr. Nuzum uses CBD in his practice as an holistic approach to supporting and balancing the systems that fight diseases and inflammation. As quality and purity of the products he uses in his treatments are of upmost importance to him, he could not be more thrilled than to join the Culture for Good team.

Each and every day, Dr. Nuzum strives to better himself and his practice, either through his spirituality, academic rigor, or professional applications. As a dedicated physician, he remains committed to continuing on his path towards developing new and innovative natural medical treatments for his patients. However, throughout nearly everything he does as a professional, an academic, and a theologian, Dr. Nuzum remains steadfast in his dedication to advancing the field of medicine and adding the benefits of naturopathic medicine all throughout his approach, so that he can continue to offer his patients exceptional medical services and treatments.”

To learn more about him, visit www.DrNuzum.com

Dr. Amber Krogsrud
Naturopathic Doctor
Brand Ambassador

Dr. Amber Krogsrud

Dr. Amber is a licensed naturopathic doctor trained in traditional family practice medicine with emphasis on whole person, preventative care. She graduated from Bastyr University, a world renowned medical university for evidence-based, patient centered, alternative health care.

Dr. Amber completed an advanced course in IV (intravenous) therapy from Bastyr University Seattle. She also took additional classes in prolotherapy and PRP regenerative medicine techniques. To give back of her knowledge, she also serves as a Professional Teachers Assistant at Bastyr University teaching IV therapy classes to students.

Dr. Amber uses a unique, personalized medicine approach with her patients. She views each patient as a whole person rather than a set of symptoms and diagnoses. The human body has an innate ability to heal itself when given the right circumstances. Dr. Amber uses a blend of naturopathic treatments to facilitate robust health including nutritional counseling, targeted supplementation, detoxification, bio-identical hormone replacement therapy, intramuscular injections, and intravenous (IV) therapy. She welcomes men and women of all ages into her practice. Dr. Amber has a passion for teaching and takes her time to ensure that each patient fully understands her approach and treatment plans.

Dr. Amber is committed to truly listening to your health concerns and desired goals. Your story matters and the way in which you want to be supported in regaining health is valued. Her goal is to help you to find the best way to not just suppress the symptoms you are experiencing but to cure the underlying cause, reclaim your life, and find true health: mentally, emotionally, physically, and spiritually.

To learn more about her, visit www.drambernd.com

Matt Siebert
Director of Sales

Matt Sibert

Matt is a seasoned cannabis professional with a successful track record in launching dispensaries and CBD brands. As the co-founder of Sagelogica CBD Consulting, Matt and his partners bring over 50 years of collective experience in customer service, sales, marketing, branding and management to help businesses wanting to establish their market presence in the retail cannabis industry.

Matt is also the co-founder of Hemplogica, a CBD company that retails a range of hemp and CBD products. The founding principles of our company is Giving Back, Quality and Consistency. With every product purchased we donate 100mg Of CBD Oil to a child with Epilepsy. Matt was inspired by the stories of children with epilepsy having great success with CBD.

Before launching Hemplogica, Matt played an executive role managing several medical cannabis businesses. He helped ramp up the operations of SoCal Holistic Health and grew their revenues to over $1 million dollars each month. He oversaw their expansion drive by opening 5 dispensaries within 3 years. The dispensary quickly became the largest medical marijuana dispensary in San Diego.

At THCSD, Matt grew the business from zero to $6 million in sales within 9 months. The company became one of the first licensed and top-rated medical cannabis dispensaries in San Diego.

Dr. Burnetta Thomas
Director of Education

Dr. Bee Thomas

Dr. Bee is a seasoned cannabis professional and a visionary educator with a successful track record in launching dispensaries and highly successful CBD brands. She is the co-founder of Sagelogica, a CBD consulting company that combines 50 years of collective experience in customer service, sales, marketing, branding and management to help businesses wanting to establish their market presence in the retail cannabis industry.

Dr. Bee stepped into the cannabis industry with the sole purpose of bringing my extensive managerial and leadership skills to empower women and help them heal with cannabis. She co-founded Hemplogica, a CBD company that retails a range of hemp and CBD products. The founding principles of the company are Giving Back, Quality and Consistency. With every product sold, 100mg Of CBD Oil was donated to a child with Epilepsy.

In addition to founding Hemplogica, Dr. Bee and her partner founded The Healing Center San Diego (THCSD), one of the first licensed and top-rated medical cannabis dispensaries in San Diego. She played a key leadership role overseeing the day to day administration, compliance, hiring and patient database management at the company. The business grew from zero to $6 million in sales within 1 year of its operation.

Prior to becoming an entrepreneur in the CBD space, Dr. Bee embarked on her professional career in 1998 with the US Air Force where she served as a Military Police Officer for 2 years. After that she continued to serve the Veterans at the Federal sector for more than 12 years with the Department of Veteran Affairs. She was assistant to the Associate Chief of Staff prior to transitioning into entrepreneurship. In addition, Dr. Bee secured her Doctorate in Business during her career with the Federal Government and taught a broad range of courses as a professor with Springfield College for 7 years.

Kirsten Asher
Creative Director

Kirsten Asher

Coming from a world of creativity and self expression as a podcast host, dancer and former stuntwoman, Kirsten knows first hand how important it is to treat your body with kindness. Through hosting retreats and workshops based in human optimization through mind-body connection, she found CBD to be a solution for sleep, pain and anxiety. With more and more scientific studies supporting the vast capabilities of CBD, she started up a path of curiosity and eventually found Culture for Good. 

Using her experience and ability to build relationships, excellent customer service, open communication, supporting and developing teams along with a keen eye for detail, she joined Culture for Good as the Creative Director and Affiliate Manager. 

Kirsten is passionate about creating a world in which we can all prosper and live up to our greatest potential. She started “it’s possible” podcast sharing her philosophy that possibilities are endless when you align and activate yourself through practicality and mindfulness. She is also the Founder of UnifyHUMANITY.co, a company that takes a stand for women and men to come together side-by-side, support each other and rise together. She is about to launch her first collection of women’s tanks which will support youth humanitarian and leadership trips.